This is the new reality in which live and do business. People use Yelp to decide where to eat, Healthgrades to choose their doctor, and sites like Glassdoor and Indeed to decide where they want to work.
Millennials and Generation Z trust peer reviews more than institutions. On employer review sites, they can rate the leadership team, culture, structure, salary and benefits, and the hiring process of a company.
These reviews can either enhance or hurt your company’s reputation and ability to compete for top talent.